When writing a story about the values that Curt Hecht inspired in a recent issues of Advertising Age, Allison Arden wrote “With so much pressure on quarterly earnings and the ever-increasing pace of our always-on, tech-fueled, data-focused world, we are in danger of losing perspective on what matters most: taking care of our people”. Have truer words ever been spoken?
There’s a practice out there (maybe it’s a discipline) called “Talent Acquisition”. Here’s my definition of it. “Talent acquisition is the process of identifying, attracting and acquiring skilled human talent for organizational stability and growth.” When used in the context of the recruiting and HR profession, talent acquisition usually refers to the talent acquisition department or team within the Human Resources department. Why is it limited to HR and Recruiting why only one department or team? Why is the whole notion of having a work culture that attracts premier talent not more recognized, let alone utilized?
In my opinion, true Talent Acquisition is a foundation for company culture and employee engagement. It should really be called “Talent Acquisition and Retention”, or TAR. It should be practiced by everyone in the organization, from the most senior leaders to the youngest and newest employee. Everyone can and should contribute to the effort. The well worn phrase is “our people are our most important asset”. Then why aren’t they being treated as such? That’s a whole other thought process and will be addressed another time.
The goal should be to create a environment and culture that supports and nurtures it’s participants. I’m sure you agree with me that it’s obvious that happy employees mean productive employees. Productive employees mean giddy employers!