General Description:
The successful candidate is accountable for the voice, style, tone, messaging, and thought leadership of our Client’s brand and have overall responsibility for its content output across all mediums. S/he will lead and manage a combination of internal and external content resources to produce all brand related content. S/he will also perform writing and editing work, as needed, including developing brand content guidelines. The Director of Marketing will be accountable for all marketing initiatives to drive traffic, engagement, and leads that deliver revenue. As part of this, s/he will develop and manage the brand editorial calendar and associated organization workflows. They will also perform ongoing measurement and optimization of the program, including oversight of supporting social channels.
Our Client is a high-growth technology company with a demanding work environment, suitable only for self-starters and people who can exercise professional judgment without constant supervision. We strive to create an enthusiastic, close-knit culture that values excellence and over-delivery.
Responsibilities:
• Make sure that company brand copy needs and goals are met in all aspects, including timelines and budget
• Develop editorial governance for all branded content
• Ensure that precise brand content standards are both set and adhered to, consistently producing the highest quality work.
• Make sure that a consistent stream of quality work is created for the brand
• Work with other departments to garner needed resources in order to complete projects
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