The Director of Consumer Insights opportunity in Austin, Texas, will be tasked with leading our Client’s in-house consumer research team and representing the voice of the consumer while driving strategic decision-making based on consumer data and actionable insights. You will refine and enhance an internal research operating model from the ground up and play a center-of-excellence role that supports research efforts across the organization.
The ideal candidate will have extensive knowledge of qualitative and quantitative research methodologies, experience leading a team, and experience being the strategic advisor for high profile consumer clients. The role offers a strong career path along with a learning environment where you will expand and develop your market research and leadership skills. This is a working director role. You’ll be guiding the work from your team but will also be responsible for managing your own research projects Our Client is looking for the very best and will support re-location by assisting with expenses.
Responsibilities:
- Designing and facilitating workshops/sessions that creatively engage the audience, cultivate consensus and provide solutions to brand and business challenges
- Translate business questions into research plans, utilize internal platform to design and program the research instruments
- Analyze data and develop insightful results or “stories” that address business objectives in a clear and concise, visually appealing format
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